“Aquamarine” is a financial services company that offers marine maritane products. They are respected for the seriousness and client relationship . To represent seriousness I used a serif font, and proximity to the baseline “nautical solutions” with a handwritten font. In addition I applied graphic codes used in the world of sailing on the backs like stripes and a water texture and colors of blue and white. The logo has a blue stamping to give a touch of luxury, as the required briefing.
ClientBiocatServicesBranding, Graphic Image